ELON
Installation, 2025
The project immerses visitors in a hypnopompic world of techno-glamour and future panic. In our vibrant shrine to all things Tesla, guests encounter the surreal magic at the crossroads of modern dread and electric dreams. Inspired by Elon Magazine—the only celebrity magazine devoted to the world’s most charismatic oligarch—this two-room installation invites both awe and unease.
Disguised as a celebrity magazine, Elon Magazine is a critical research-based art project exploring the media spectacle of Elon Musk and his companies.
It draws inspiration from the likes of Adbusters, Mad Magazine, Guerilla Girls, Situationists International, and the Yes Men, exploring journalistic and design processes through critical investigation and vivid imagery. AI programs such as Midjourney have been utilized to generate ‘collaborative hallucinations’ manipulated further in Photoshop, while research is gathered from books, articles, interviews, and X (formerly Twitter).
In cooperation with
The giga cities collective
Link:
ELON Magazin